Thursday, October 06, 2005

MTV, BET Offer Programming to Verizon FiOS TV

MTV, BET Offer Programming to Verizon FiOS TV

Both MTV Networks and BET have signed up to be part of a new fiber optic television network from Verizon. The service, called FiOS TV, will offer programming over super-fast optical connections, part of a big experiment to woo both satellite and cable customers. FiOS, which is so far only available in select markets, will offer a wide range of MTV programming, including LOGO, MTV Desi, and a new high-definition channel called MHD. Additionally, FiOS TV customers will be given access to a long list of on-demand videos, as well as MTV-powered audio channels. Following the deal announcement, FiOS executive Nicole Browning said, "MTV Networks and BET are dedicated to bringing our consumers the content they're passionate about on new platforms as they emerge in the marketplace."

Meanwhile, FiOS is also pushing into the broadband internet category as well. That service, also in a trial phase, offers customers an immense amount of speed. Transmission rates start at 5Mbps according to the company, which easily tops the highest delivery rates of competing cable and DSL plans. That will attract power media users like gamers and music fans, and competitive pricing could make a big market impact. From a broader perspective, the service is part of a much larger push towards super-fast connectivity, which will make rapid delivery of heavy media files more commonplace. For many college students, that reality is already being delivered with the closed internet2 network, which reportedly enables song downloads in a matter of seconds.

www.digitalmusicnews.com

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